Amazon Management News & Resources
Amazon is always evolving. Your brand needs to stay on top of the latest news and updates to seize opportunities. This page is designed for you, with that exact purpose in mind.
Case Studies
Goals are great, results are better. Here are real-world examples of how we’ve helped our clients thrive on Amazon.
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We utilized OCM insights to enact ad optimizations for a client while their campaigns were still mid-flight to positively impact both online and brick-and-mortar performance.
Our team executed a full-funnel campaign and utilized media mix overlap reporting to achieve strong sales goals for a new product launch.
We saw a significant increase in Brand Store metrics after we redesigned a client’s Store with the goal of educating the consumer, organizing product categories and information, showcasing the new brand identity, and selling products.
Our team reworked a product’s packaging so that it came in at a lower FBA fee tier, improving the product’s overall margin.
GO News
Helpful updates and practical ideas that can build your brand.
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Any kind of growth shows promise, but like a spark failing to turn into a flame, some growth will never turn into long-term success because it’s missing a key ingredient. No metaphor is perfect, but there is some correlation between the ingredients needed to start and maintain a fire and those needed to achieve sustained, profitable growth. Click here to learn more…
We encouraged our client to shift away from a return on ad spend (ROAS)-focused mindset, lean heavily on top-performing category keywords, and make optimizations across advertising and content to significantly increase their yearly sales. Click here to learn more…
We spearheaded our client’s first-ever Seller Central shipment and troubleshooted issues along the way, including breaking their more-than-truckload order into smaller shipments and balancing different forecasting reports to optimize their inventory. Check out the results here…
A Health & Household client saw their top-selling ASIN on Amazon get unexpectedly suppressed. Our agency helped them reverse this suppression by making educated and diligent content updates. Click here to see the results…